Advertising and Promotion
Advertising is an effective method for firms to engage with potential clients in a one-way fashion. Its primary goal is to raise awareness and tell the target audience about your products and services, as well as how to obtain them. Promotion is an important component of the marketing mix because it entails spreading information about your products, product lines, brand, or company. Its goal is to increase sales, develop attention, and build client loyalty.
Why promoting your business is important ?
Promoting your business is crucial since it helps to raise awareness, stimulate interest, drive sales, improve your brand reputation, separate yourself from competitors, expand your client base, build relationships, and assist business growth.